Passionate Marketing Speaker
Check out my slide decks, a video, the list of conferences I’ve spoken at and what audience and conference organizers have to say
Yep, I speak at conferences, workshops, and seminars. I’ve spoken in front of crowds as large as 1000+ as well as small, intimate groups. As a former conference organizer and seasoned content curator, I know what goes into an exceptional talk.
On stage, my goal is to educate, inspire, delight and entertain the audience to level up their marketing with no-fluff, actionable tactics and strategies. I never, ever pitch. I bring my passion. And I want to make it feel like I’m talking to you – not talking at you. I’ve been coached by some best speakers in the industry because I believe feedback is the fastest path to excellence.
And yes, sometimes I do the robot on stage 🤖
I spoke here
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World Domination: Kick Start Your Global Marketing Strategy by Leveraging Inbound
In this 45-minute presentation, the audience at Inbound 2017 learned:
- Where to start if you’re thinking of going global & what data you should look at to decide which countries to focus on.
- How, when and who to hire when building a global marketing team.
- How to leverage inbound marketing to craft full-funnel localized marketing campaigns (with example case studies & results).
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Sell Out Your Event: Marketing Tips to Pack the House
The people make the party and no one likes an empty, mediocre event. But people are busy and they also procrastinate. Why should they come to your event and why should they get their ticket right now? In this talk, the audience of 1000+ people learned how to get the right people to pay, register and attend their events using by using urgency & specificity and by getting personal and persuasive.
In this talk attendees learned how to:
- Gently nudge and poke your prospects.
- Fight against procrastinators using urgency. And then some more of it.
- Get personal, specific and persuasive in your marketing through email, social, paid and partners.
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The Websites Of The Future
On this panel, Shawn Johnson and I talk about where the evolution of the website is going and what they’ll look like in 2020.
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Every Lil Word Counts! Writing Web Copy As The Marketing Generalist
Web copy is often guilty of being dead boring to read. As marketers behind a computer screen we forget there are real humans on the other side. We write to robots. As if our audience has no emotion, doesn’t smile at puppies and certainly doesn’t watch movies. And chances are the same copy doesn’t convert as well as it could across your web channels.
At Whistler Bike’s Digital Marketing Conference I talked about:
- Why it’s not just important but business critical to use a little oomph – or personality in your web and email copy.
- Why telling someone they don’t belong is a good thing.
- How listening and asking your prospects is your No. 1 best writing tool.
- How isolating elements of your copy will help your conversions.
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How Can Nonprofits Build A Corporate Community Engagement Strategy?
Spoke about building community engagement and successful partnerships alongside Destin Jones from Change Heroes, Nicole MacLellan from Telus and Tracey Kliesch from Vancity at Net2Van’s Digital Nonprofit Conference.
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Gateways 2017: BE presented by the UBC Marketing Association
Sat on the ‘BE Anything: Interactive Marketing Panel’ at Gateways 2017, the largest and most energetic student-lead marketing conference at the University of British Colombia. Was a workshop presenter alongside Talk Shop Media and Jelly Marketing.
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Your Career In Marketing – Panelist at SFU’s Marketing In Focus
Sat on a panel with Jessica Turner, Product Marketing Manager at Invoke Media, Meena Mann, Advertising Director at British Columbia Magazine, Brittany Whitmore, Founder & Principal at Exvera Communications. We discussed what a career in marketing looks like, inspiring marketing and business students at Simon Fraser University.
Slide decks
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World Domination
Kick Start Your Global Marketing Strategy by Leveraging Inbound
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Sell Out Your Event
Marketing Tips to Pack the House
What The Crowd Said
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Any other groups feel a special friendly affection for @smgrieser? Like she's a friend you've known a long time? Thx for #CTAConf Stef
Digital Hot Sauce
@HotSauce_Agency -
Love love loved @smgrieser's #CTAConf talk on urgency and delight. TONS of takeaways. #legend
Matt Diederichs
@mattddrchs -
#CTAConf founder @smgrieser slaying the home crowd right now
Katie Jeanes
@katiejeanes -
Love that @smgrieser just did the robot on stage - Great talk girl! #CTAConf
Hayley Schuesler
@HayleySchuesler -
@smgrieser Giving us great event tips and making us laugh at #CTAConf
Robert Clarke
@robertclarkey -
Very insightful and fun presentation @smgrieser #CTAConf Thanks!
Great Climate Race
@ClimateRace -
"Stefanie is a fantastic speaker whose energy and enthusiasm are golden assets for anyone planning an event. As a seasoned content curator herself, she proved the perfect eleventh-hour pinch-hitter for our digital marketing conference, Whistler Bike. Stefanie took on the unenviable task of speaking to a topic slightly outside her usual bailiwick, providing the perfect balance of concrete takeaways and interesting anecdotes to keep our audience engaged. I would highly recommend bringing her in to speak to any group, and if you can throw her into the deep end on a downhill mountain bike too, you'll really appreciate her spirit!"
Jennifer Smith
Owner & Principal at Steak Creative, Former Communications Manager at Crankworx Events Inc. -
Very insightful presentation by @smgrieser of @unbounce. Enjoyed learning about their experiences entering into new markets #inbound17
Paul Robertson
@PaulGRobertson -
It's not mobile friendly, It's mobile first - @smgrieser from @unbounce dropping truth bomb on websites of the future #CIMC2017
Frances Young
@frannyoung